{"id":6984,"date":"2019-06-28T07:20:36","date_gmt":"2019-06-28T01:50:36","guid":{"rendered":"http:\/\/www.animationkolkata.com\/blog\/?p=6984"},"modified":"2019-04-17T14:43:39","modified_gmt":"2019-04-17T09:13:39","slug":"chhota-bheem-tv-commercial-products","status":"publish","type":"post","link":"https:\/\/animationkolkata.com\/blog\/2019\/06\/28\/chhota-bheem-tv-commercial-products\/","title":{"rendered":"Chhota Bheem From TV To Commercial Products"},"content":{"rendered":"<p>Hello, Today in this blog we will take you to the fun-filled tour of cartoon character Chhota Bheem from Television Channel to Commercial products.<\/p>\n<p>Chhota Bheem is an animated comedy television series created by Rajiv Chilaka.<\/p>\n<p>It was premiered in 2008 on <a href=\"https:\/\/www.pogo.tv\">Pogo TV<\/a>.<\/p>\n<p>Chhota Bheem is inspired by the legendary Bheem from the <a href=\"http:\/\/www.animationkolkata.com\/blog\/2016\/11\/09\/use-visual-effects-mahabharata-2013\/\">Mahabharata<\/a> and it\u2019s an original co-production between Turner International India and Hyderabad-based <a href=\"http:\/\/www.greengold.tv\">Green Gold Animation Studios<\/a>.<\/p>\n<p>Pogo channel\u2019s cartoon series Chhota Bheem focuses on adventures of a boy named Bheem (wearing orange colour Dhoti) and his friends in the fictional kingdom of Dholakpur.<\/p>\n<p>Bheem and his friends Chutki, Raju, Jaggu, Kalia and Dholu-Bholu are usually involved in protecting Raja Indravarma (king of Dholakpur) and his kingdom from evil forces.<\/p>\n<p>Chhota Bheem is one of the most popular, entertaining <a href=\"https:\/\/animationkolkata.com\/blog\/2016\/11\/29\/interesting-facts-never-knew-favorite-cartoons-part-1\/\">cartoon<\/a> animated series for children in India.<\/p>\n<p>Chhota Bheem won the Best <a href=\"http:\/\/www.animationkolkata.com\/blog\/2018\/03\/28\/forthcoming-animated-movies-hit-2018\/\">Animated<\/a> TV Series award at the <a href=\"http:\/\/www.greengold.tv\/awards-achievements.php\">Golden Cursor Awards 2009<\/a> held in Mumbai, India.<\/p>\n<p>Chhota Bheem In The Advertisement of Savlon, Dettol, Parle-G and Kellogg.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6991\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-1-300x169.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"636\" height=\"358\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-1-300x169.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-1-768x432.jpg 768w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-1-1024x576.jpg 1024w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-1.jpg 1280w\" sizes=\"auto, (max-width: 636px) 100vw, 636px\" \/><\/p>\n<p>Chhota Bheem character has become a phenomenon in India and it is Kid\u2019s favourite cartoon character.<\/p>\n<p>Bheem is fun-loving adventurous boy, gifted with extraordinary superhuman strength.<\/p>\n<p>In the advertisement of Savlon Fresh plus Protect Soap from ITC, Bheem fights with the purple Germ.<\/p>\n<p>When the villagers of Dholakpur feel uneasy by the bad smell of the germ at that time Bheem appears and gives a strong punch of Savlon on the face of Purple Germ.<\/p>\n<p>With the slogan \u201cAb Germs Nahi, Freshness Failega\u201d (No Germs only Freshness)Bheem kills the purple germ.<\/p>\n<p>In Savlon Handwash 10 second advertisement, Chhota Bheem along with Jaggu and Chutki fights with Germs, as the slogan says \u201cSavlon protects from 1 million germs\u201d.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6997\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/savlon-header-300x93.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"561\" height=\"174\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/savlon-header-300x93.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/savlon-header.jpg 700w\" sizes=\"auto, (max-width: 561px) 100vw, 561px\" \/><\/p>\n<p>Kids love to see their favourite cartoon character in the <a href=\"https:\/\/animationkolkata.com\/blog\/2016\/08\/07\/use-of-animation-in-advertisement\/\">advertisements.<\/a><\/p>\n<p>Theme of Chhota Bheem is very much universal and is being liked by all kids irrespective of their religion and region.<\/p>\n<p>As health and hygiene is much important issue, kids need to be educated regarding cleanliness.<\/p>\n<p>When Chhota Bheem fights and kills the evil that brings joy and fun within children.<\/p>\n<p>Children are quick learners, when it comes to teach any good habits to children Audio\/Video medium plays a great role.<\/p>\n<p>Through colourful <a href=\"https:\/\/www.animationkolkata.com\/blog\/2018\/06\/25\/distinguished-illustration-trends-2018\/\">illustrations<\/a>, music and animated figure message can easily be delivered to the young kids.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6993\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-3-300x169.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"605\" height=\"341\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-3-300x169.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-3-768x432.jpg 768w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-3-1024x576.jpg 1024w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-3.jpg 1280w\" sizes=\"auto, (max-width: 605px) 100vw, 605px\" \/><\/p>\n<p>Brand Dettol was also keen to run a campaign to reach out to kids and educate them about the importance of hand wash and hygiene.<\/p>\n<p>Dettol did not want kids to watch a simple video; they wanted to engage the user.<\/p>\n<p><a href=\"https:\/\/www.greedygame.com\">GreedyGame Media<\/a> offered a solution which allowed Dettol to push the product functionality at real life incidents.<\/p>\n<p>Dettol reached out to kids through mobile games.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6986\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/1-Nazaras-integration-of-Dettol-with-Chhota-Bheem-300x168.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"664\" height=\"372\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/1-Nazaras-integration-of-Dettol-with-Chhota-Bheem-300x168.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/1-Nazaras-integration-of-Dettol-with-Chhota-Bheem.jpg 730w\" sizes=\"auto, (max-width: 664px) 100vw, 664px\" \/><\/p>\n<p>Dettol joined hands with GreedyGame, an in-game native advertising platform and Nazara Games, one of the largest mobile game publisher in India.<\/p>\n<p>Dettol with GreedyGame and <a href=\"http:\/\/nazara.com\">Nazara<\/a> launched hygiene products hand wash and hand sanitizer.<\/p>\n<p>Dettol\u2019s campaign was successful in building a strong brand affinity.<\/p>\n<p>In 30 days campaign, <a href=\"https:\/\/techstory.in\/dettol-native-ads-branding\/\">1.7<\/a> million unique users were reached and the jingle was played around 131 million times.<\/p>\n<p>Dettol team along with Nazara Games created 3 games Chhota Bheem \u2013The Hero, Chhota Bheem-Jungle Run and Chhota Bheem-The Race.<\/p>\n<p>In the Mobile Game Chhota Bheem \u2013The Hero, Dettol Power was initiated, by accumulating the brand logo, the player would turn resistant to attacks by germs and ugly creatures for a couple of seconds.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6994\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-300x169.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"582\" height=\"328\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-300x169.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-768x432.jpg 768w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-1024x576.jpg 1024w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6.jpg 1280w\" sizes=\"auto, (max-width: 582px) 100vw, 582px\" \/><\/p>\n<p>In Chhota Bheem \u2013Jungle Run, the theme song was played each time Bheem would have needed to sanitize his hands when he was attacked by a monster or when he was fell down.<\/p>\n<p>It showed Bheem using Dettol sanitizer to clean his hands.<\/p>\n<p>This game also shows Bheem collecting Laddoos which is his favourite food.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6989\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-1-300x225.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"540\" height=\"405\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-1-300x225.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-1.jpg 480w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/p>\n<p>In Chhota Bheem-The Race, has Dettol power ups which give Bheem super powers to run faster and attack opponents.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6994\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-300x169.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"557\" height=\"314\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-300x169.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-768x432.jpg 768w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6-1024x576.jpg 1024w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-6.jpg 1280w\" sizes=\"auto, (max-width: 557px) 100vw, 557px\" \/><\/p>\n<p><a href=\"http:\/\/nazara.com\">Nazara Technologies<\/a> previously integrated Dabur Real Juice with its game Chhota Bheem.<\/p>\n<p>As Manish Agarwal CEO, Nazara Technologies says <a href=\"https:\/\/animationkolkata.com\/blog\/2016\/11\/03\/%EF%BB%BF5-cool-tips-animation-mobile-game-designer\/\">Mobile gaming<\/a> platform is a medium that is highly interactive, one can create own brand proposition in a very non-intrusive contextual manner.<\/p>\n<p>Nazara Technologies has 12 million monthly active users out of which 8 million are kids.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6990\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-2-300x225.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"584\" height=\"438\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-2-300x225.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/hqdefault-2.jpg 480w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/p>\n<p>Chhota Bheem Himalayan Adventure \u2013Parle G Ad shows Bheem along with his friend climbing the mountains and when Kalia says that it is impossible to climb anymore, Bheem takes out Parle G biscuits and says everything is possible with Parle G.<\/p>\n<p>This a<a href=\"https:\/\/animationkolkata.com\/blog\/2017\/05\/03\/use-animation-advertisement-2\/\">dvertisement<\/a> was made for the publicity of the movie Chhota Bheem Himalayan Adventure (2016).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6992\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-2-300x169.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"609\" height=\"343\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-2-300x169.jpg 300w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-2-768x432.jpg 768w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-2-1024x576.jpg 1024w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/maxresdefault-2.jpg 1280w\" sizes=\"auto, (max-width: 609px) 100vw, 609px\" \/><\/p>\n<p>Nazara Games also launched Parle-G biscuits in the Jungle Run Games.<\/p>\n<p>In this game Chhota Bheem\u2019s Laddoos had been replaced by Parle-G biscuits and when the player wins the game a special jingle is being played.<\/p>\n<p>The idea of introducing Parle-G biscuits along with Laddoos provided consumer to interact in an interesting way.<\/p>\n<p>According to the report around <a href=\"https:\/\/www.afaqs.com\/news\/story\/51055_As-Chhota-Bheem-bathes-in-Dettol\">1.2<\/a> billion virtual Parle-G Biscuits were consumed on the Chhota Bheem Mobile Game.<\/p>\n<p>The brand\u2019s tune or song is being played as jingle in these games.<\/p>\n<p>Chhota Bheem <a href=\"https:\/\/www.animationkolkata.com\/blog\/2017\/05\/12\/popular-mobile-animation-games\/\">Mobile Games<\/a> has been experienced by over 3.4 million gamers since its launch in November 2015.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6988\" src=\"http:\/\/www.animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/615yVQ10bbL-205x300.jpg\" alt=\"Chhota Bheem Commercial @Animation Kolkata\" width=\"372\" height=\"544\" srcset=\"https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/615yVQ10bbL-205x300.jpg 205w, https:\/\/animationkolkata.com\/blog\/wp-content\/uploads\/2019\/04\/615yVQ10bbL.jpg 342w\" sizes=\"auto, (max-width: 372px) 100vw, 372px\" \/><\/p>\n<p>Kellogg also signed unique promotion deal with Chhota Bheem TV series.<\/p>\n<p>This advertisement shows Chhota Bheem in the Chocoland which is surrounded with river of milk, chocolaty waterfall and volcano.<\/p>\n<p>There is a character Coco, the Kellogg Mascot.<\/p>\n<p>In Rs <a href=\"https:\/\/economictimes.indiatimes.com\/industry\/services\/advertising\/kellogg-signs-unique-promotional-deal-with-chhota-bheem-tv-series\/articleshow\/44843497.cms?from=mdr\">800<\/a> Crore organised Indian breakfast cereal market, Kellogg holds a more than 60% share and the competition is tough as companies such as GlaxosmithKline and others push products oats, Muesli etc.<\/p>\n<p>Kellogg is also promoting its product in a unique way to give better experience to the children.<\/p>\n<p>Therefore here we got to know how children\u2019s favourite character Chhota Bheem has come out of the television box and reached to the breakfast table.<\/p>\n<p>Our MAAC Institute offers Courses on <a href=\"https:\/\/www.animationkolkata.com\/dgwa.php\">2D<\/a>&#8211;<a href=\"https:\/\/www.animationkolkata.com\/ad3d-edge-plus.php\">3D Animation<\/a>, <a href=\"https:\/\/www.animationkolkata.com\/advfx-plus.php\">VFX<\/a> and <a href=\"https:\/\/www.animationkolkata.com\/apdmd.php\">Designing<\/a>.<\/p>\n<p>If you want to be a part of such magnanimous then join us and pursue your <a href=\"https:\/\/animationkolkata.com\/blog\/2017\/09\/01\/multimedia-important-career-option\/\">career in Multimedia<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hello, Today in this blog we will take you to the fun-filled tour of cartoon character Chhota Bheem from Television Channel to Commercial products. Chhota Bheem is an animated comedy &hellip; <\/p>\n","protected":false},"author":1,"featured_media":6996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87],"tags":[763,764,88,110,132],"class_list":["post-6984","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation-industry","tag-animation-animation-kolkata","tag-animation-courses","tag-animation-industry","tag-best-animation-institute","tag-career-in-animation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chhota Bheem From TV To Commercial Products @Animation Kolkata<\/title>\n<meta name=\"description\" content=\"Hello, Today in this blog we will take you to the fun-filled tour of cartoon character Chhota Bheem from Television Channel to Commercial products.\" \/>\n<meta name=\"robots\" content=\"index, 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